LAMP (Laboratory for Advanced Media) recently ran a Seminar and Workshop called the Social Media Campaign about Connecting and Conversing with your Community through Social Media. This is a really interesting topic to me.
I don't pretend to know too much about the big picture. But I found that this video reasonated with what I do here on my blog and elsewhere in other online communities. The video goes for about 50 mins so you might want to get comfortable :)
Check it out:
For more info check out the LAMP web page.
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